Dope Creatives
A Singapore branding studio repositioning around brand strategy, identity and campaigns. We replaced a cluttered WordPress site with a Signature build: a world of its own, a 3D hero, and the publishing tools behind it.
- Client
- Group company
- Industry
- Branding studio
- Year
- 2026
- Live site
- wearedope.asia
The brief
The old WordPress site mixed four businesses, carried theme demo content and was painful to update. The studio needed a site that looked like the work it sells and spoke to founders who are rebranding.
The concept, "Dope as a controlled substance", called for a site you remember: a futuristic lab, glass and neon, with every clever label backed by a plain explanation. It also had to rank, load fast and be easy to publish to.
What we built
A 3D hero
A glass capsule of glowing beads built in three.js. Click it and it splits open, beads spilling across the screen.
A scroll-driven transition
The lights go out as you scroll, moving from the bright lab into a dark clinic for the call to action.
SEO and AI search, built in
A journal of articles auto-published by date, structured data on every page and an llms.txt file.
Protected enquiries
An enquiry form with bot protection, rate limits and an automatic reply.
A social media back office
A content calendar with copy and image approval steps, and on-brand carousel images rendered automatically.
Case studies done honestly
A work section where concept visuals are clearly labelled and credits match what the studio delivered.
Under the hood
- Next.jsServer-rendered pages that load fast and rank well.
- three.jsThe interactive 3D capsule in the hero.
- GSAPScroll-driven motion and the lights-out transition.
- Neon PostgresStores the social content calendar and approvals.
At a glance
- Launched
- Sep 2026
- Previous platform
- WordPress
- Journal articles at launch
- 10